DOING BUSINESS WITH THE USA
YOUR
USBRAZIL TRADE ASSIST
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ENTERING THE US MARKET

Depending on the level of investment your company is prepared to make, there are a number of ways to enter
the US market.
  1. Direct Investment: subsidiary, branch office, representative office or joint venture.
  2. Indirect Investment: distributor, agency, marketing representative or licensing/franchising.
  3. No Investment: direct export or transmission of information from your country of origin.

To learn more, check out the following very useful websites for regulations about starting and operating a
business in the USA.


MAKING CONTACT WITH US IMPORTERS AND EXPORTERS

There are many outlets in the US market for distributing your products. These include the following:
  1. Importers and distributors.
  2. Retailers: direct sales and upscale stores.
  3. Mass markets: chain and department stores, specialty, discount, warehouse, kiosk, and online stores.

If you are looking to source products or services from the USA, check out the
Export Yellow Pages, the official
directory of the US Department of Commerce of US exporters and export service providers.

Whether you are an importer or exporter, the best means of finding reliable suppliers or buyers and getting to
know your competitors is by attending or participating in a trade fair. Trade events in the USA are available
here.
Their
guidelines for locating foreign representatives and buyers and negotiating an agreement with a foreign
representative are applicable to both buyers and suppliers.

Do not forget that the commercial office of your country’s embassy or consulate in the USA is also a valuable
source of information when seeking US buyers or suppliers. Links to foreign embassies in the USA are available
on the website of the
US Department of State.


US IMPORT REGULATIONS

US imports are regulated by the US Customs and Border Protection (CBP) of the Department of Homeland
Security. It facilitates trade by ensuring that goods arriving in the USA are legitimate and that appropriate duties
and fees are paid.

Information available on their website include the following:

Access the CBP INFO Center [https://help.cbp.gov/] for answers to your specific needs.

To obtain information of customs rulings regarding specific products, you can use the searchable database of the
CBP, known as the
Customs Rulings Online Search System (CROSS).


VISITING THE UNITED STATES FOR BUSINESS

Learn more about obtaining a US Visitors Visa when you are ready to make your first trip to the USA to
participate in a trade event, meet your potential US partners, negotiate a business contract or other business.
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